Senior Graphic Designer (social media)

About The Role

This is not a siloed design role. You'll wear a lot of hats supporting multiple departments in a fast-paced environment. As a freelance Senior Designer, you'll be a core creative partner to our Development Producers on originals and series, as well as our Brand Partnerships team helping concept and fulfill branded, editorially-sponsored content, and deck builds when needed.

What You'll Do

• Develop logos, show opens, title treatments, visual identities, and brand systems for new shows/IP as well as explainers and data visualizations that are production ready to hand off to edit
• Establish the overall visual language of a project including but not limited to color, typography, texture, composition, references, and how the brand translates on screen
• Own and elevate the visual identity for NowThis across original series, social video, branded content, marketing, and editorial initiatives ensuring each show/property has a distinct, cohesive look that still feels connected to the broader NowThis brand ecosystem
• Create or oversee on-screen graphics and motion design including lower thirds, transitions, animated elements, social packaging, and other editorial GFX, as needed
• Maintain our design system, templates, and toolkits to ensure consistency across platforms
• Partner with Sales to ideate and execute on sponsor requests, RFPs, pitch decks, and custom branded content
• Lead by example with best practices for graphics and editing workflows; run training sessions for producers and editors
• Manage your own pipeline, prioritizing multiple projects under tight deadlines without sacrificing craft

Success Will Look Like

• Elevation of NowThis' storytelling through innovative visual thinking created to be viewed across social platforms
• You can take a project from sketch to final delivery
• Producers and Sales trust you as a go-to problem solver who can translate a vague ask into a strong visual solution
• Our brand looks more consistent, more dynamic, and more modern because of your work
• You bring a solutions-oriented and collaborative energy to every brainstorm

Must-Haves

• 4+ years of professional experience in graphic design, in digital media, social publishing, or branded content
• Exceptional reel/portfolio showing strong concept, typography, and branding work for social platforms
• Expert proficiency in Adobe Creative Suite, specifically Premiere Pro, Photoshop, and Illustrator
• Proven experience designing for social-first video (9x16, 1x1, 16x9) and understanding what makes a great thumbnail
• Experience collaborating with cross-functional partners including producers, editors, and partnerships teams
• Proven ability to manage multiple projects in a fast-paced environment
• Strong communication skills and confidence presenting work to stakeholders
• Motion design skills, including After Effects and animation for title packages, transitions, lower thirds, and explainers
• Experience with project management tools like Airtable

Nice-to-Haves

• Illustration or 3D skills
• Experience in defining how physical environments look on camera, including sets, locations, props, furniture, dressing, and overall visual cohesion
• Pre-production visual development including building moodboards, treatments, visual decks, and references that give production and creative teams a clear visual target before shooting
• On-set/post creative oversight including providing visual oversight through production and post-production on highly visual projects