Paid Media Manager

Our agency client is seeking a Paid Media Manager. This role will work closely with the cross-functional strategists, overseeing campaigns across various channels with a strong focus on performance marketing across search (SEM), social, and programmatic. You’ll ensure the successful execution of integrated digital marketing initiatives, with hands-on involvement in both Google Ads and Meta campaigns.

Paid Media Manager Responsibilities:

· Manage and mentor cross-functional digital marketing buyers or strategists.

· Lead planning, execution, and optimization of SEM campaigns (Google Search, Shopping, and YouTube Ads) as well as paid social campaigns (Meta:Facebook/Instagram, TikTok, etc.).

· Oversee integrated digital campaigns across multiple channels (search, social, display, programmatic)

· Proactively manage platforms driving measurable campaign success.

· Develop and maintain strong client relationships,

· Collaborate with internal teams globally to align on cross-regional media strategy.

· Analyze SEM and cross-channel campaign performance data, providing actionable insights to improve efficiency and effectiveness.

· Continuously refine and improve internal processes to drive team efficiency and performance.

· Stay current on the latest SEM and digital marketing trends, tools, and best practices.

Requirements for the Paid Media Manager:

· 3+ years of agency hands-on experience running paid campaigns in Google Ads or/and Search ads 360, including Shopping and YouTube.

· Hands-on experience managing paid social campaigns (Meta/Facebook Ads Manager).

· Proven track record with SEM and paid social campaign execution, optimization, and strategy.

· Solid background in digital marketing across multiple channels (search, social, display, programmatic).

· Proven experience in a managerial or supervisory role.

This role is on-site 4 days a week in NY, LA or Dallas.