Job opening
Marketing Manager
Filed under Real Estate
Full job description
Marketing Manager
Aura Residential | Aura New York | New York, NY (In-Office)
About Aura New York
Aura New York is a real estate company managing and representing a growing portfolio of residential properties. Marketing is central to how we fill our buildings, build our brand, and stand out in one of the most competitive markets in the world. We are looking for a creative, organized, and driven Marketing Manager to own our marketing across every channel and help take the Aura brand to the next level.
The Role
This is a hands-on, do-it-all marketing role for someone who lives and breathes social media and knows how to turn content into results. You will own our presence across Instagram, TikTok, and YouTube, run our paid advertising, manage our listings and email marketing, and shape the overall marketing strategy that drives leads to our properties. You should be equally comfortable behind the camera planning a content calendar and in a spreadsheet tracking what is working.
If you are the kind of person who scrolls through great real estate content and thinks "I could do that better," this role is for you.
What You Will Do
- Own our social media across Instagram, TikTok, and YouTube, including strategy, content creation, posting, and engagement
- Be on camera regularly, creating and appearing in content that showcases our properties and brand
- Plan and manage Meta ad campaigns, including setup, targeting, budget, and optimization
- Create and send email blasts to our lists to promote listings, updates, and campaigns
- Post and manage property listings across our platforms
- Develop and execute the overall marketing strategy to drive leads and build the Aura brand
- Generate creative assets for both web and physical signage
- Track performance and stay organized using Excel or Google Sheets
- Continuously test, measure, and improve what is working across channels
What We Are Looking For
- 2 to 4 years of marketing experience, ideally with a strong social media focus
- A genuine grasp of social media marketing, especially Instagram, TikTok, and YouTube
- Comfortable and confident being on camera
- Hands-on experience with Meta Ads (Facebook and Instagram advertising)
- Experience running email marketing campaigns and blasts
- An eye for design and the ability to create compelling creatives for digital and print
- Highly organized, with solid Excel or Google Sheets skills
- Strong sense of brand, aesthetics, and storytelling
- Self-starter who can juggle multiple projects and channels at once
- Real estate or property marketing experience is a plus, but not required
- Must be willing to commute to and work from our New York City office
A Unique Growth Opportunity
This is more than a single marketing role. As Aura grows, so will our marketing operation, and the person who joins now has a real path to building and leading a marketing team of their own. We want someone ambitious who wants to grow into a leader, help shape how we hire, and take ownership of Aura's marketing as a whole. If you want to build something and grow with the company, this is a rare chance to get in early and make it yours.
Compensation
This is a salaried position that includes a competitive base plus a discretionary performance bonus tied to results. Estimated base salary is $60,000 to $75,000, depending on experience. Full details will be shared during the interview.
Why Aura
- Own marketing end to end across every channel, with real creative freedom
- A brand and portfolio with strong, visual content potential
- Competitive salary plus performance bonus
- A clear path to growth and leadership as the company expands
- Work in the heart of New York City with a growing, ambitious team
Ready to build with us? If you are a creative, organized marketer who knows social media inside and out and wants to grow into a leader, we want to hear from you. Apply with your resume, and if you have one, a link to your portfolio, social channels, or content reel.